Professional Biography

Before joining the faculty of Penn GSE as a Lecturer in 2011, Robert Moore held faculty appointments in departments of Anthropology (National University of Ireland, NYU, Reed College) and Linguistics (University of Illinois Urbana-Champaign, Northern Illinois University, Reed College). He has also held research positions at Dublin City University (2007-2008) and the University of Chicago (2002-2003).

Research Interests and Current Projects


Ph.D., University of Chicago, 2000 (Anthropology & Linguistics)
B.A., Reed College, 1982 (Anthropology)

Areas of Expertise

Sociolinguistics and linguistic anthropology
Language shift, obsolescence, endangerment
Heritage language education
Narrative performance and verbal art
Semiotics of brands and branding

Selected Publications

2013b. 'Taking up speech' in an endangered language: Bilingual discourse in a heritage language classroom. UK Linguistic Ethnography Forum Seminar Discussion and Comments (edited by Jef Van der Aa). Tilburg Papers in Culture Studies, Paper 69. [Reprint of Moore 2012, with comments by Lian Malai Madsen, Jan Blommaert, Ben Rampton, and others.]

2012. 'Taking up speech' in an endangered language: Bilingual discourse in a heritage language classroom. University of Pennsylvania Working Papers in Educational Linguistics 27(2): 57-78.

2011a. Overhearing Ireland: Mediatized personae in Irish accent culture. Language & Communication 31(3): 229-242.

2011b. “If I actually talked like that, I’d pull a gun on myself”: Accent, avoidance, and moral panic in contemporary Irish English. Anthropological Quarterly 84(1): 41-64.

2011c. Ben Zimmer “On Language” in the New York Times Magazine and the new public linguistics. American Anthropologist 113(1): 340-344.

2011d. Standardisation, diversity and enlightenment in the contemporary crisis of EU language policy. King’s College London Working Papers in Urban Language and Literacies 74.

2010. Counting the losses: Numbers as the language of language endangerment. Studies in Sociolinguistics 4(1): 1-26 (co-authored with Sari Pietikäinen and Jan Blommaert).

2009. From performance to print, and back: Ethnopoetics as social practice in Alice Florendo’s corrigenda to “Raccoon and his Grandmother.” Text & Talk 29(3): 295-324.

2008. The Warm Springs Project: Reed anthropology in the postwar moment. Reed 87(1): 12-17.

2007a. From endangered to dangerous: Two types of sociolinguistic inequality (with examples from Ireland & the US). King’s College London Working Papers in Urban Language and Literacies 45.

2007b. Images of Irish English in the formation of Irish publics, 1600-present. Irish Journal of Anthropology 10(1): 18-29.

2006a. Disappearing, Inc.: ways of writing in the politics of access to “endangered languages”. Language & Communication 26: 296-315.

2006b. Ceremonialism, self-consciousness, and the problem of the present in North American Indian Studies. In S. Kan and P.T. Strong (eds.), New Perspectives on Native North America: Cultures, Histories and Representations, pp. 185-208. Lincoln: University of Nebraska Press.

2003. From genericide to viral marketing: on ‘brand’. Language & Communication 23: 331-357.

2001. “Indian dandies.” Sartorial finesse and self-presentation along the Columbia River, 1790-1855. In Susan Fillin-Yeh (ed.), Dandies: Fashion and Finesse in Art and Culture, pp. 59-100. New York: New York University Press.

1999. Endangered. Journal of Linguistic Anthropology 9(1-2): 65-68. [Reprinted 2001 in Alessandro Duranti (ed.), Key Terms in Language and Culture, pp. 60-63. Blackwell Publishers.]

1993. Performance form and the voices of characters in five versions of the Wasco Coyote Cycle. In John A. Lucy (ed.), Reflexive Language: Reported Speech and Metapragmatics, pp. 213-240. Cambridge: Cambridge University Press.

1988. Lexicalization vs. lexical loss in Wasco-Wishram language obsolescence. International Journal of American Linguistics 54(4): 453-468.